Audience Profile

Using results I gathered from my survey I had to decide upon my demographic. I decided to aim Awake at young, white males aged between 16-23. They would enjoy rock music and generally be in a defiant phase of their life in which being different is something they aspire to be. This demographic will hopefully be generally more into the music than the fame and aesthetics of artists thus meaning that content will mean more to then than the 'look' of my magazine.